BTC Keeps Going and Going
An interesting question began circulating in the first quarter of 2026.
Some commentators wondered whether a time could ever come when it was too late to buy Bitcoin.
Their reason for putting this question forward was that Bitcoin price USDwas roughly the same as it had been on US election day in 2024.
This was despite the Trump administration’s pro-crypto stance.
This sparked debate around whether the world’s biggest cryptocurrency’s glory days were over, especially with pretenders to the throne coming into their own.
However, Bitcoin won’t be going anywhere anytime soon.
Cyclical Nature
The cyclical nature of Bitcoin’s fortunes should never and can never be underestimated.
Unlike many of the so-called Gen-2 blockchains that emerged post-2018, Bitcoin has a long history that reveals certain patterns over time.
The most noticeable of these is that the cryptocurrency generally has a three-year bull run followed by one year of downturn.
It happens again and again.
At the end of 2022, it was trading at a (by its standards) paltry $16 000. A year earlier it was at $69 000.
In 2024, it was above $100 000 and in October 2025, the crypto hit its all-time of $125 000. At the end of that year the price hovered around the $80 000 mark.
When Bitcoin wins, it wins big. But investors are fooling themselves if they believe huge returns are a constant with this cryptocurrency.
Institutional Interest
The case for Bitcoin not only surviving but thriving again is further strengthened by a massive uptick in institutional adoption.
According to a report [https://river.com/learn/files/river-bitcoin-adoption-report-2025.pdf] by financial services company River, institutions accumulated 829 000 BTC in 2024. Buys were made across the spectrum, from businesses and governments to funds and exchange-traded funds (ETFs).
River’s findings indicated that for eight consecutive quarters, registered investment advisors bought BTC. Some $1.5 billion was invested in Bitcoin ETFS each quarter over 24 months.
Government uptake was especially noteworthy, as it suggested Bitcoin was no longer viewed as a speculative asset.
By River’s calculations there are about 23 nation-states holding Bitcoin. Luxembourg, Saudi Arabia, the Czech Republic, Brazil, and Taiwan have all signed up for BTC.
Tellingly, River states in its “What’s Driving Bitcoin Adoption in 2025?” report that where previous cycles were driven by individuals, ETFs and businesses were the primary BTC accumulators in 2024.
“Bitcoin ETFs had record-breaking launches, adding 519k Bitcoin in 2024. Businesses added 340k BTC – up 31% on 2020,” the report says.
Furthermore, the number of public companies holding Bitcoin had grown by 139% since 2023.
These are staggering statistics for a cryptocurrency that supposedly has reached its peak.
Matter of Time
While the US is on extremely shaky ground, both domestically and internationally, Bitcoin hasn’t ever needed to rely on a sitting American administration to succeed.
It remains the biggest name in crypto with or without help and, if financial analysts prove correct – and there is no reason to believe otherwise – another boom is just around the corner.
The BTC price might not be where it wants to be, but with Bitcoin it is always necessary to add the word “yet”.