Adding Music to Video: What You Need to Know

Adding music to a video can be a great way to enhance the impact of your message. It can help viewers focus on your message and keep their attention throughout the whole video, which means better engagement and more conversions. If you’re looking for some tips on how to add music to video in your next project, read on!

1. Understand the relationship between audio and video.

It's important to understand that music is an important part of a video. It may seem like an obvious statement, but it's worth repeating because many people overlook the importance of adding music to their own videos.

Music can add emotion to a video and help the audience understand what you’re trying to convey. The right song can make your message even more effective and memorable for your viewers by bringing them along on an emotional journey with you as they listen or watch. You may be surprised at how much impact it has on how they feel about your message or product!

2. Consider the importance of your music.

While adding music to your videos is an important element, it's not necessarily a simple task. You'll want to consider several factors when creating your video, including the importance of the music you're adding.

While it may be tempting to use whatever tracks you like, there are definitely some songs that work better than others when placed over footage in an effortless manner. If you've ever watched an old film without any sound at all, for example, then you know how jarring this can be—the absence of sound can make things feel off-kilter and unnatural as a result. The same principle applies to using different pieces of music; if they don't fit well together or don't enhance the overall experience in some way (such as by evoking emotion), then they might not belong alongside each other at all!

3. Find music that will complement your video.

When you're choosing music for your video, it's important to choose music that compliments the message of your video and its desired tone.

For example, if you have a funny or light-hearted video, an upbeat song may be appropriate. If you have a serious or emotional video (such as one where someone is talking about their life experiences), more somber music may be better.

The genre of the song can also make it more appropriate for certain types of videos—for example, if I'm making a rap battle video with my friends, then I might want to use some hip-hop as opposed to country.

4. Choose where to add music to video.

You'll want to decide where you want to place your music. There are a few options:

        Background music

        Foreground (or middle) music

        Both, but different from each other

5. Customize your soundtrack.

You have a great video, but it could be so much better. To make your video stand out from the crowd, you need to choose a soundtrack that is relevant to your audience and message.

When customizing your soundtrack, here are some things you should consider:

        Choose a song that's relevant to the subject of your film. If you're making a documentary about endangered species in Africa, for example, it would make sense for that soundtrack to be something like "The Lion Sleeps Tonight" by The Tokens (because lions often sleep at night). However if this were instead about pandas from China (and not lions), then maybe choosing "Rhinestone Cowboy" by Glen Campbell would be better because pandas are Chinese-looking bears who eat bamboo shoots just like cowboys live on ranches where they ride around on horses eating beef steaks every day!

        Choose a song appropriate for your audience's tastes and interests; think about whether they'll appreciate having their ears assaulted with high-pitched pop music or mellow folk ballads best suited for introspection while watching sunsets behind clouds with rainbows overhead... probably not so much either way!

6. Use a tool that makes it simple to add audio to video.

The best way to add music to videos is using a tool that makes it simple to do so. There are many available options.

When you’re trying to get your point across, adding audio to your video can make a difference. Whether it’s background music or a spoken track, adding audio is a great way to add an extra layer of meaning and emotion to your work.

This is why we love the idea of incorporating music into our videos at [company name]—as well as how we do it!


In the end, you should use whatever is the best fit for your project and let that dictate what you choose. Hopefully, this article has given you a better understanding of the various ways to add music to video and how they all might work for your next project.


Reference: Ssemble

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