Discover effective strategies to locate and connect with the right mentor for your needs. From tapping into your network and more.


So you want to find a mentor. Where do you start? To help you get the most out of your mentorship experience, consider these tips for finding a coach and mentor:

Key takeaways on finding the perfect business mentor

  1. Define your needs: Before seeking a business mentor, clarify your specific needs, goals, and areas where you require guidance or expertise.
  2. Tap into your network: Start by exploring your existing network, including professional associations, industry events, and online communities. Seek recommendations and connections to potential mentors.
  3. Research mentors: Conduct thorough research on potential mentors to assess their experience, background, and track record. Look for individuals who have expertise in your industry or possess the skills and knowledge you seek.
  4. Attend networking events: Attend industry conferences, seminars, and workshops where you can connect with experienced professionals who may be potential mentors. Engage in conversations and express your interest in finding a mentor.
  5. Join mentorship programs: Explore mentorship programs offered by entrepreneurial organisations, incubators, or accelerators. These programs often match entrepreneurs with experienced mentors based on their specific needs and goals.
  6. Online platforms: Particularly if you’re running an online business startup, use online platforms and communities dedicated to mentorship, such as LinkedIn, SCORE, or industry-specific forums. Connect with mentors who align with your goals and initiate conversations.
  7. Engage in informational interviews: Request informational interviews with professionals you admire or who possess the knowledge and experience you seek. Use these meetings to learn from their insights and establish a connection.
  8. Evaluate compatibility: When considering a potential mentor, assess if their communication style, values, and approach align with your own. A good mentor-mentee relationship thrives on mutual trust and compatibility.
  9. Establish clear expectations: Clearly communicate your expectations, goals, and desired frequency of interactions with your potential mentor. Ensure both parties are aligned on the scope and commitment of the mentorship.
  10. Nurture the relationship: Once you find a mentor, invest time and effort in cultivating a strong relationship. Show gratitude for their guidance, respect their time, and proactively seek their advice while maintaining open and honest communication.

Look for mentors with the same skill set

Seek mentors with a compatible skill set. It is crucial to prioritise finding mentors who possess a similar skill set to yours. It is natural to become absorbed in your own perspective and fail to recognise alternative approaches.

By engaging with a mentor from a diverse background, you can uncover blind spots and avoid wasting time on futile endeavours. Such mentors bring valuable insights on how they navigated comparable challenges in their own ventures, leading to time and cost savings. Additionally, this collaboration helps prevent the recurrence of mistakes across industries, and even within the same industry.

Keep an eye out for experience.

Prioritise mentors with a wealth of experience. A mentor serves as a guiding light, someone who has walked the path you are currently trending and can genuinely understand the obstacles you encounter. Their seasoned background in the field is a testament to their achievements, making them well-versed in the dynamics of success.

The most valuable mentors are those who have "been there, done that." They bring invaluable experience as entrepreneurs or small business owners to the table. Drawing from their firsthand encounters, they can offer you a treasure trove of knowledge, sharing insights and strategies that have proven effective in their own journeys.

By aligning yourself with experienced mentors, you gain access to a reservoir of wisdom that can help you navigate the entrepreneurial landscape with greater confidence. They possess the ability to guide you around common pitfalls and missteps, enabling you to learn from their past blunders and avoid making them yourself.

Pick someone who's accessible.

Prioritise accessibility when selecting a mentor. Securing a business mentor goes beyond simply choosing someone you admire and asking them to be your guide. It involves careful consideration of various factors, with accessibility standing out as a crucial element.

An effective mentor should be readily available to connect with you when you need their guidance, whether that entails face-to-face meetings or phone conversations, or even a combination of both. They should demonstrate a willingness to accommodate schedules that work well for both parties, recognizing the importance of mutual convenience. While it's reasonable to expect flexibility, it's essential to respect their availability within regular working hours unless exceptional circumstances, such as emergencies or special events, warrant an evening meeting.

By selecting an accessible mentor, you establish a foundation for a supportive and productive relationship. Their availability ensures timely guidance, enabling you to seek their expertise when faced with challenges or seeking advice. Their commitment to your growth and success is reflected in their ability to make time for meaningful interactions, helping you navigate obstacles and seize opportunities.

Pick someone who has a social media presence

The first step of finding a mentor is to pick someone who has a social media presence and is willing to help. A good mentor should be accessible, so look for someone on Twitter or LinkedIn who responds when you reach out for advice, or someone who has an online course on CourseApp,, Masterclass or SkillShare

They should also be willing to give feedback on your ideas, as well as share their experiences with you.

Finally, if there are questions that come up during the mentoring process, then they should be able to answer them promptly, and without making things difficult by asking for favours in return or making excuses why they can't help (or even worse: ignoring your messages altogether).

Be clear about expectations, time commitments and fees upfront.

Ensure a successful mentoring relationship by being clear about expectations, time commitments, and fees from the outset. Consider the following points:

  1. Clearly define the nature of the relationship: Communicate your specific goals and areas of focus to your potential mentor. If you seek skill development in marketing or sales, express this upfront. Alternatively, if you are seeking assistance with brainstorming ideas for starting or expanding your business, convey that as well. Clarifying the purpose of the mentorship sets the foundation for productive engagement.
  2. Set expectations for availability: Establish clear guidelines regarding when and how often your mentor can contact you. This helps both parties manage their schedules effectively. It is important to remember that mentorships involve personal relationships as well. If there are instances when you may be unavailable, such as during meal times or other commitments, communicate your availability windows to your mentor. This ensures that they know when to expect your response and avoids unnecessary waiting.
  3. Discuss fees, if applicable: If there are any fees associated with the mentorship, discuss and agree upon them upfront. Be transparent about financial expectations to avoid misunderstandings later on. This allows both you and your mentor to align on the financial aspect of the relationship and ensures a mutually beneficial agreement.

Remember, clear communication regarding expectations, availability, and fees fosters a transparent and productive mentoring relationship. It sets the stage for effective collaboration, allowing both parties to navigate the mentorship journey with clarity and purpose.

Mentors can help you succeed faster and more effectively than going it alone

Engaging with a mentor can significantly accelerate and enhance your journey towards success compared to navigating it alone. By drawing on their guidance and expertise, mentors can help you avoid costly mistakes and provide valuable advice based on their own experiences.

They serve as a trusted sounding board, allowing you to bounce ideas off them and gain valuable insights and perspectives. Through their mentorship, you can refine your skills, deepen your knowledge, and continually improve in your chosen field. Ultimately, a mentor's support can streamline your path to success, providing you with the tools and wisdom to navigate challenges and seize opportunities with greater confidence and effectiveness.

FAQs on finding the perfect business mentor

Having a business mentor can provide invaluable guidance, support, and expertise as you navigate the challenges and opportunities of entrepreneurship. Finding the perfect business mentor requires proactive effort and strategic networking. In this article, we will explore proven strategies to help you find the ideal mentor for your entrepreneurial journey. From defining your needs and leveraging your network to attending events and engaging in mentorship programs, these insights will help you locate a mentor who can provide the guidance and support you need to succeed.

What qualities should I look for in a business mentor?

When searching for a business mentor, consider the following qualities to ensure a fruitful and supportive relationship:

  1. Genuine investment of time: Seek a mentor who is genuinely committed to investing time in you and your business. A good mentor will make themselves available for quick email responses or even longer phone calls, recognising the importance of being accessible when you need their guidance or support. Their willingness to allocate time for your growth demonstrates their dedication to your success.
  2. Honesty and directness: A valuable mentor should possess the ability to provide honest feedback without sugarcoating the truth. Their candid approach ensures that both parties have a clear understanding of the current state of affairs. While it may be uncomfortable to receive direct feedback at times, it is essential for addressing any areas that require improvement, such as finances or growth projections. Honest assessments pave the way for meaningful growth and prevent issues from escalating unnoticed.
  3. Alignment with your goals: Look for a mentor who genuinely cares about helping you achieve your goals as much as they value their own. This mutual commitment ensures that you are both on the same page and working together towards shared aspirations. A mentor who is invested in your success will provide guidance and support even during challenging times, ensuring that you don't feel left behind or unsupported.

By prioritising a mentor with a genuine investment of time, a commitment to honesty, and alignment with your goals, you lay the foundation for a rewarding mentorship experience. Their availability, directness, and genuine care will contribute to your growth, providing the guidance and support needed to navigate the complexities of business with confidence and clarity.

How do I define my specific needs and goals to find the right mentor?

To effectively define your specific needs and goals in order to find the right mentor, follow these steps:

  1. Assess your needs: Take the time to identify and articulate what you truly need from a mentor. Reflect on the specific challenges or areas where you require guidance and support. Whether it's expertise in marketing, strategic planning, or financial management, understanding your needs will help you find a mentor who can address them effectively.
  2. Determine your time commitment: Evaluate how much time you are willing to dedicate to the mentorship. Consider both your availability and the level of involvement you desire from a mentor. This awareness will enable you to find a mentor who can align with your time constraints and provide the desired level of engagement.
  3. Set realistic expectations: Evaluate your expectations for the mentorship relationship and ensure they are realistic and achievable. Consider the type of guidance, feedback, or resources you anticipate receiving from your mentor. Being clear about your expectations from the outset will help in finding a mentor who can meet them and contribute effectively to your growth.
  4. Consider the cost and expected ROI: Assess the financial aspect of engaging a mentor. Understand the cost associated with hiring an expert in your field and evaluate the potential return on investment (ROI) you anticipate. This consideration allows you to align your expectations with the resources you are willing to invest and the outcomes you aim to achieve.

By going through these steps and having specific answers to these questions, you will be better prepared to find a mentor who can meet your needs and support your goals effectively. Clarity in defining your requirements and expectations will enhance the mentorship experience, leading to more meaningful and productive interactions.

What are the advantages of tapping into my existing network to find a mentor?

If you're looking for a mentor, the best place to start is with the people who already know and trust you. They are more likely to be accessible (and if they're busy, at least it's easier for them to say no).

You can also get a sense of their personality before asking them for help, this will help ensure that your relationship is built on mutual respect and trust. Finally, because they already care about what happens in your life and career trajectory, they'll likely have more time on their hands than someone who doesn't know or care about what direction your career might take next.

Are there specific industry events or conferences where I can connect with potential mentors?

Yes, there are industry events and conferences where you can connect with potential mentors. If you're interested in finding a mentor in your field, it's well worth going to these types of events. You could also look for them on social media or through your existing network.

How can mentorship programs benefit me in finding the perfect business mentor?

If you're looking for a mentor, but aren't sure where to start, a mentorship program can help. A mentorship program is an organised system for pairing up mentors with mentees. A good mentor will have the right skills and experience that you need to succeed in your business.

     Mentors who are part of a formal program will be screened by staff members or volunteers who know what they're looking for in a good mentor relationship. This means that they'll have had some training on how best to guide someone through their career path and make sure both parties get what they need out of the relationship.

     Many programs also offer workshops on topics related to entrepreneurship so that mentors can learn more about what it takes (both personally and professionally) before being matched with someone else who needs help getting started with their own company - this way both parties come into things prepared!


If you're looking for a mentor, it's important to know what qualities to look for and how to find someone with the right experience. A good mentor can help you succeed faster and more effectively than going it alone.

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